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If you target keywords through content Does the content still match the user's search intent Has the search intent of those keywords changed slightly over time If yes How have you updated your content to better fit the situation? page purpose. The purpose of the piece of content is to inform or educate the convert or entertain the page goal. How are you going to measure the success of your content eg if the purpose is to convert or generate leads then you need to make sure conversion tracking is set up properly. If the purpose is entertainment or attention you might want to measure this by the amount of safe backlinks internal competition.
Are there multiple pages on your site competing to rank for the same set of keywords? If so, what is the best solution for consolidating these or re -optimizing certain pages? Average time spent on a page.Are users clicking through to your blog page and leaving without any interaction? If so, your page may photo retouching lack the content assist features that users are looking for when searching for your target keywords. Is your page easy to read in terms of font size, font type, and color contrast? Does your written and non-written content take into account site accessibility factors such as labeling and clear header structure? Old or outdated content.
Duplicate content. Whether there is content on the site that is not performing well with content that is too similar in target keyword targeting or phrasing. Is there any content that has been posted on your site for a long time but has not generated any organic traffic or keyword rankings? If so, does this page provide value in another way or is worth improving or removing? Voted Sheffield's top digital marketing agency four years in a row.Is there any content that has been posted on your site for a long time but has not generated any organic traffic or keyword rankings.
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