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USPs are things that make your company stand out from the competition. Maybe you offer something that other companies don’t, or maybe you have a super high number of testimonials. Whatever it is that makes you stand out, really focus on those things in your marketing. Otherwise, you risk just kind of blending in with all your competitors, and your prospects will have a hard time even remembering you. That’s obviously not good. But with USPs, you’ll really stick in people’s minds, so they’ll be more likely to come back to you. Plus, USPs can help push people down the funnel when they’re still considering their options.
They might read a cool fact about your business Brazil WhatsApp Number Data and say, “Oh, cool, this company sounds like a good choice!” 3. Automate routine sales tasks Sometimes, it’s not your prospects that are slowing down your sales cycle — it’s your sales process. There are a lot of tasks that go into sales and marketing, like sending out tons of emails and scheduling phone calls. It can become easy for your team to get bogged down by those tasks. That’s why it’s a good idea to use sales automation wherever possible. There are plenty of automation tools that can do routine sales tasks for you.
It’s also smart to set deadlines for how long it’ll take you to follow up, and clarify your availability for phone calls when you’re in the process of trying to schedule them. 6. Address prospects’ pain points Pain points are a big deal in sales. they need your products or services to fix a specific problem they have. So, you need to be very clear on what that problem is. And when you talk to your prospects, you need to address those pain points. Make sure your prospects know that you understand their problem.
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